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Apple Appoints New Design Chief

Apple is without a doubt one of the most impressive companies in the world. No matter how much success it enjoys, the tech giant is always willing to invest more in its development and new projects.

 Now, it seems that Apple made a change in its staff, the popular company appointing a new design chief, Jonathan Ive.
 Apple confirmed the move.
In this new role, he will focus entirely on current design projects, new ideas and future initiatives," the famous company alleged. Apple's CEO, Tim Cook, also claimed that he was really happy with this change.
Jony is one of the most talented and accomplished designers of his generation, with an astonishing 5,000 design and utility patents to his name, Cook said. His new role is a reflection of the scope of work he has been doing at Apple for some time
he added.
Well, some claim that with the impressive evolution that Ive has had at Apple, he will actually be competing for power and influence with Tim Cook, mostly when it comes to the area of product direction.

Previously, this was completely controlled by Steve Jobs, who actually was the one who hand-picked Ivy to fill on his role.

However, opinions are shared. Others seem to believe that Jonathan Ive will actually soon be leaving the company.

 The fact that Apple has finally promoted the man who has always been behind the design of its most iconic devices is not something shocking.

Ivy has actually been behind the design of some of the most successful Apple products ever released, including the iMac models, iPad and even the Apple Watch.

From the new role, Ivy is expected to shed his administrative duties, to be able to focus more on thinking "more freely."

Reports indicate that in this new role, Ivy will also have the possibility to travel more, so this means that he will be able to better understand some things and processes.

And most likely, even greater things will come. In the past few months, Apple has become the most impressive company in the world, reaching a series of spectacular achievements.

Moreover, the company has managed to continue producing stylish, yet more advanced devices.
Apple Appoints New Design Chief Reviewed by Mike Beasley on 2:50 PM Rating: 5
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